With the power of the Internet, e-commerce businesses have exploded in popularity. And while e-commerce businesses can reap the financial rewards of this new technology, they have to constantly keep up with their digital competition. That means finding the best way to leverage the Internet’s power to find a competitive edge.
Enter Magento extensions. Created in 2008, Magento extensions are a part of the Magento PHP-based platform, the most popular platform for e-commerce businesses. It comes in two editions: Enterprise and Community. The former is a paid platform for larger businesses that grants better performance as well as easy access to Magento experts and the extensions themselves. The Community edition is free and made for developers or for smaller businesses that are still trying to navigate their way around the platform. Unlike Enterprise, the Community edition is open-source but still retains many common features of Enterprise, such as Multi Stores and Cross-sells.
As for the Magento extensions themselves, they are highly useful tools for the Magento platform. They cover a wide variety of issues that will enhance the productivity and success of any e-commerce business.
For example, the Sales Rep Commission Manager extension, one of Magento’s best sellers, streamlines the sales process on both ends. The customer can select which sales representative will assist them in the checkout process. And the company’s manager can easily view the performance and commission rates of all of their sales representatives, as well as being able to adjust commission rates for specific sales representatives.
Another popular extension is the Marketplace Multi-Vendor Manager. This extension allows e-commerce businesses’ vendors to view and sell all of their products through their newly created portal. This facilitates the vendors’ experience, which guarantees better performance for the Magento-linked businesses.
But Magento extensions have other uses, too. Take blogging, for example. Blogging, essentially creating an online journal, is an increasingly popular way of posting the creators’ thoughts and ideas on a widely read platform. Many businesses utilize blogging in order to reach a wider audience, and Magento extensions can help them in this regard. Magento extensions for blogs should serve to communicate the marketing and viewpoints of businesses so that customers have a streamlined approach to finding these businesses.
For example, Magento Blog Pro is a top-selling extension that is SEO-friendly and takes advantage of the power of social media. With this extension, viewers and customers can easily share the company’s posts on Facebook, Twitter, and other social media. They can also receive notifications every time a new message is posted. This extension also attracts customers regardless of which search engine they use. With Magento extensions, e-commerce businesses can easily seize the power of the Internet and become more successful.